We’ve heard about it, we’ve been reading the news surrounding it, and now, Google has finally launched their Accelerated Mobile Pages (AMP)!
But is your website ready for it? In a column written by Paul Shapiro, you’ll get an overview of the offering, as well as how to get started with it.
What is AMP though? For those of you who aren’t quite in the know, here’s a bit of an explanation. Back in October of last year, It was Accelerated Mobile Pages was announced by Google. AMP is a very accessible framework that is meant for creating fast-loading web pages on (you guessed it) mobile devices. The open-source initiative was created to allow publishers to easily improve speed for their mobile readership without sacrificing ad revenue that many online businesses rely on. Not only does it make the loading time much better, but the user experience is also improved. Who doesn’t want their mobile pages loading as fast as possible when they need the information, right?
It is true that, through intensive performance optimizations, web pages can improve the loading speed of mobile pages, it takes experienced developers to do so. But the problem is, publishers tend to neglect this because of resource constraints. AMP gives these folks the ability to optimize their mobile web pages to load without altering the primary mobile web experience.
So now that we know a bit about what AMP is, check out Paul’s column on Search Engine Land to find out how to get the ball rolling on getting AMP to work with your site.
Some of the questions that are answered within the column includes:
- How does AMP work?
- How will you AMP your site?
- How can i monetize with ads in AMP?
- Does AMP have Analytics?
- What will AMP look like on Google?
- How do I get started with AMP in WordPress?
If these are questions you’d like to get answered in regards to AMP, check out the following link that I’ve provided for your below!
Search Engine Marketing: How To Get Started With Accelerated Mobile Pages (AMP)